Market Research Packages
Make smarter decisions by understanding the emotions, behaviors, and data behind your audience, competitors, and industry.
Standard Market Research
Best For:
Businesses looking to refine marketing strategies or reposition their brand
Retailers planning physical expansion or targeting new audiences
Timeline: 4-6 Weeks
Goal: Provide deeper insights to refine marketing strategies, enhance customer understanding, and sharpen competitive positioning for mid-sized businesses or expanding retailers.
Focus groups or in-depth interviews (2-3 sessions)
Competitive benchmarking of 3-5 key competitors
Customer journey mapping
Brand perception analysis
Geographic/demographic analysis
Deliverables:
Comprehensive PDF report (20-30 pages) with data visualization
Competitor benchmarking report
Customer journey map
One-hour strategy call to review findings and recommendations
Advanced Market Research
Best For:
Established businesses entering new markets
Large retailers seeking extensive insights for scaling operations
Companies launching major campaigns or products
Timeline: 6-8 Weeks
Goal: Deliver comprehensive, data-driven insights to fuel large-scale growth, optimize market positioning, and provide long-term strategic direction for established businesses or expanding retailers.
Comprehensive competitor audits (5+ competitors)
Predictive analytics and forecasting
Mystery shopping and observational research
Heat mapping and foot traffic analysis
Industry trend forecasting
Fully customized data collection and analysis
Deliverables:
Executive report with actionable recommendations (30+ pages)
SWOT analysis of competitors
Predictive analytics report
Comprehensive customer journey and experience map
2-hour virtual or in-person strategy workshop
Add-On Services:
Competitor Deep-Dive: + $2,000 – $5,000
Geographic Heat Mapping: + $3,000 – $7,000
Customer Focus Group (Single Session): + $1,500 – $3,000
Retainer Option (Ongoing Research):
Price Range: $3,000 – $10,000/month
Continuous data collection, market monitoring, and quarterly insights for businesses that require regular updates on market trends and competitors.
Have questions, we have answers
Why is market research important for my business?
Market research provides the data you need to make informed decisions, identify opportunities, and understand your audience and competitors. It minimizes risks and ensures your strategies are effective. A fundamental task for you as an entrepreneur is to find market segments with an urgent and important problem that you can solve in a unique and competitive way.
How do I know which market research package is right for me?
The right package depends on where your business currently stands and the level of insight you need.
Essential Insights – Ideal for startups or small businesses needing foundational research.
Growth Insights – Perfect for growing businesses looking to refine strategies and stand out.
Strategic Insights – Best for established businesses aiming to dominate their market with advanced, data-driven strategies.
What makes your market research different from other agencies?
We don’t just focus on the “what”—we dig into the “why.”
Our research combines data analysis with emotional intelligence, uncovering the hidden motivators behind consumer behavior.
This unique blend of psychology, data storytelling, and strategy ensures you get insights that drive real results.
How long does it take to complete the market research process?
Essential Insights: 2-3 weeks
Growth Insights: 4-6 weeks
Strategic Insights: 6-8 weeks (depending on survey distribution and competitor analysis)
We prioritize quality and depth, ensuring each package delivers actionable insights without unnecessary delays.
Will I have ownership of my brand and website assets?
Yes! Once the project is complete, you’ll own all the branding and website assets. You’ll also receive training on managing your website if your package includes it.
Can I customize a package to fit my specific needs?
Absolutely! Our packages provide a framework, but we understand every business is unique. Let us know what you need, and we’ll craft a custom market research solution tailored to your goals.
What industries do you specialize in?
We work across various industries, but we specialize in helping retail owners gain a competitive edge. Our expertise lies in understanding consumer behavior across diverse markets.
Will I get raw data or just a final report?
You’ll receive both. We provide a detailed final report with actionable insights, along with the raw data (when applicable), so you have full transparency and can revisit findings at any time.
How often should I conduct market research?
We recommend a full market research analysis every 12-18 months or whenever you’re planning to launch new products, enter new markets, or adjust your marketing strategies.
Can I see a sample report before committing?
Yes! Contact us, and we’ll send over a sample market research report to give you a sense of the depth and value you’ll receive.
Looking for Something
Tailored Just for You?
Your business is unique, and your package should be too. If our standard combos don’t quite fit, let’s craft a custom solution that aligns perfectly with your goals and vision.
Request a Custom Package